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Is it possible to change the IMEI of the device or is each new session a fresh IMEI?

The IMEI will always be the same for the same device type and will be different when the device type changes.

The IMEI will always be the same for the same device type and will be different when the device type changes.

See screenshots below for the IMEI changing when the device type changes.  

Pixel 4 - Android 10.0

Pixel 6 - Android 12